City of Zadar
When it comes to tourism, Zadar is well known for its colorful sunsets, historic city center and the clear blue sea. There are also two specific landmarks ‘Sea organ’ and ‘The Greeting to the Sun’ that are a must see tourist spots.
Visual identity is designed with the emphasis on the sea and the sun, but in a specific geometric structure visually related to most famous landmarks in Zadar. The system is colorful and playful yet adaptable to different forms of communication.
Client: Zadar Tourist Board / Year: 2018